What you will be doing:
This veteran and family-owned business offers a variety of telecommunication and technology solutions, from cabling to security systems, to business automation and VOIP solutions. They primarily work as a subcontractor to large commercial contractors, but also provide services to residential clients.
Started 12 years ago, this business struggled during the COVID-19 pandemic and was forced to lay off several employees. Their challenges are twofold. First, their client portfolio is heavily concentrated: 80% of their business comes from just five general contractors. With some of their projects slowing down, the leadership team realizes they need to create a more sustainable sales funnel. While they are eager to make the move into larger commercial and government contracts, their focus is on clearly identifying their target client base and then creating a sales strategy to reach them effectively. Second, they need to hone in on which products or services are most profitable for the company so they can allocate their resources appropriately. It is a pivotal time for the business.
The leadership team is eager to learn and adapt strategies to help it reach new clients and ultimately scale the business.
As a Bpeace volunteer Skillanthropist, you will use your experience developing and implementing sales strategies in the services industry to:
- Review and provide input on the business’ current sales strategy, analyzing their product and service pricing, strategic partners, and marketing channels.
- Support the leadership team in performing an in-depth analysis of current product profitability and sales processes.
- Help the company identify their target client base and expand their sales funnel to drive new customers.
- Assist with the preparation for, and execution of, entering the commercial and governmental contracting space.
- Share best practices on developing and implementing a sales strategy.
The impact of your work will increase the company’s ability to reach new clients and scale, as well as helping to provide job opportunities for the local community.
Over the course of four months you will:
- Provide approximately 4 days of remote consulting advice delivered in time blocks that work with your schedule.
- Validate needs with the company and draft a scope of work. Bpeace staff will facilitate the initial conversations between you and your “client.”
- Advise the company via Zoom video meetings based on a mutually agreed upon schedule.
Black, minority and women-owned businesses, who were already facing systemic and institutional barriers, have been disproportionately affected by the COVID-19 pandemic. There are more than 30 million small businesses in the U.S., and they are a driving force in its economy. Furthermore, steady employment is a key factor in one’s health, economic wellbeing, and future prospects. Your advice and expertise will help these businesses create jobs and build a stable future for their workers and communities.
Where you will be doing it:
Remotely with a Bpeace staffer facilitating each consulting session to ensure engagement and continuity.
You are qualified if you:
- Have extensive knowledge of sales strategy development within the construction or telecommunications industry.
- Can apply your skills to help companies implement a sales strategy, restructure their sales approach, and build an efficient sales model.
- Have experience with government or commercial contracting.
- Enjoy sharing your knowledge of how to expand a sales pipeline.
- Can volunteer approximately 4 days (32 hours) between July and October to be a remote business advisor.
- Harbor a passion for business and/or creating jobs in the United States.
Starting July 2021
Discovery: 2-4 hours over the first 1-2 weeks
Project Work: 2-4 hours per week for between 8 and 16 weeks (32 hours total)
Follow-up: 1 hour a month for up to 4 months
Please note that this is a volunteer opportunity.